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Summer. November 2023Summer. November 2023

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Sale & Outlet - 50-70% off at Max. Cyber Monday | November 2023Sale & Outlet - 50-70% off at Max. Cyber Monday | November 2023

Warm layers $50 off coats*

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Sale & Outlet - 50-70% off*. Cyber Monday | November 2023Sale & Outlet - 50-70% off*. Cyber Monday | November 2023

Cyber Monday

50-70% off *sale & outlet







In Conversation
Carla from I Am Hope
Carla from I Am Hope
In Conversation
Carla from I Am Hope

It’s often the small things we do for others in life that give us the greatest joy. We couldn’t agree more. We had the privilege of connecting with Carla King, the Clinical Lead at I Am Hope, the charitable organisation behind the Gumboot Friday initiative, to learn more about her role and ways we can make a difference in the lives of those who need us.

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In Conversation
Hannah from Simplify My Home
Hannah from Simplify My Home
In Conversation
Hannah from Simplify My Home

Meet Hannah, the brains and heart behind Simplify My Home, a business built on the foundation of just that - simplifying your home.

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In Conversation
our in-house seamstress,Mel
our in-house seamstress,Mel
In Conversation
our in-house seamstress,Mel

We like to think all the dresses we design here at Max are a work of art - but this one steals the show. Let us introduce you to Poppy, handmade with charity at heart and auctioned with all proceeds going directly to Gumboot Friday. Named Poppy, this one-of-a-kind dress is repurposed from 500 reusable face masks unpicked by Max’s head office team, and sewn by our talented in-house seamstress. With no material left behind, Poppy is a work of art.

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Soft on you, soft on the planet

We love the place we call home and are committed to protecting it for future generations.


Knowing full well that fashion plays a major part in what ends up in landfill, we're dedicated to being a part of the solution - not the problem. From reusing fabrications and textiles that would otherwise end up in landfill, and using other planet-friendly fabrics and trims where possible, we're continuously working to design collections that leave the lightest footprint on the environment.