Some call it knitwear, we call it a love language. All the cosy, all the textures, all the feels. From alpaca to 100% New Zealand Merino, it's love at first wear. Don't worry about getting attached, our knits need you too.

Knit responsibly
Spoiler alert: Not all knits have standards like yours and your closet deserves transparency. We’re proud to use premium fibres and lots of them to create the pieces that you’ll wear now, treasure forever and want in every colour. It pays to know what you’re getting into.

Knit responsibly
Spoiler alert: Not all knits have standards like yours and your closet deserves transparency. We’re proud to use premium fibres and lots of them to create the pieces that you’ll wear now, treasure forever and want in every colour. It pays to know what you’re getting into.

You've got standards and we do too.
Together with the NZ Merino Company, our ZQRX programme makes sure they look as good on us as they do on you—supporting growers with no loose threads and keeping sustainability close-knit, literally.

ZQRX merino is the world's leading ethical merino wool — pretty amazing if you ask us. Trust us when we say nature's got it all figured out. It's softer, finer and the best kind of yarn. With ZQRX merino, we can trace the garment fibres back to New Zealand farms and we know we're supporting a material that's improving the well-being of growers, generating biodiversity and actively protecting the land for future generations.
Better for the animals, better for the planet, better for you.


ZQRX merino is the world's leading ethical merino wool — pretty amazing if you ask us. Trust us when we say nature's got it all figured out. It's softer, finer and the best kind of yarn. With ZQRX merino, we can trace the garment fibres back to New Zealand farms and we know we're supporting a material that's improving the well-being of growers, generating biodiversity and actively protecting the land for future generations.
Better for the animals, better for the planet, better for you.


We Grow Together is our continuous journey of discovery and innovation to lessen our impact on the planet. Partnering with the New Zealand Merino Company to create traceable and sustainable merino, the ZQRX programme champions the benchmark in improving the well-being of growers, generating biodiversity, and actively protecting the land for future generations.

We Grow Together is our continuous journey of discovery and innovation to lessen our impact on the planet. Partnering with the New Zealand Merino Company to create traceable and sustainable merino, the ZQRX programme champions the benchmark in improving the well-being of growers, generating biodiversity, and actively protecting the land for future generations.
KNITWEAR CARE GUIDE
Soft, snug and
taken care of.
We're all about making your fave knits last, and with just a little extra care, your knits will stay looking their best. Here's how:

KNITWEAR CARE GUIDE
Soft, snug and
taken care of.
We're all about making your fave knits last, and with just a little extra care, your knits will stay looking their best. Here's how:


Always check the care label before washing. Trust it knows best.

Do your self a favour, our knitwear doesn't need a wash after every wear. A little spot cleaning can do the trick in between washes.

Hand wash (literally by hand) your knit in cold water with a gentle wool detergent. Turn inside out, swish softly, and rinse until the water runs clear.
We recommend The Dirt Comapny's Wool & Delicate Wash.

Gently roll your knit in a towel to remove excess water. Don't wring, just a gentle squeeze is all it needs.

Lay flat in the shade to dry because gravity isn't always your friend.

Store clean knits folded to keep their shape, ready for their next wear.

When you love your knits like they love you, it's natural for them to pill. It's just their way of saying, "We've been through a lot together".
To keep things smooth, try to avoid rough surfaces and pairing your knits with fabrics that don't play nicely together. If those little fuzzies appear, don't panic. A sweater stone or fabric comb will gently brush them away and keep them as soft and cosy as the day you met.

When you love your knits like they love you, it's natural for them to pill. It's just their way of saying, "We've been through a lot together".
To keep things smooth, try to avoid rough surfaces and pairing your knits with fabrics that don't play nicely together. If those little fuzzies appear, don't panic. A sweater stone or fabric comb will gently brush them away and keep them as soft and cosy as the day you met.
the knitwear studio
PREMIUM YARNS, LUXE BLENDS, BETTER NATURALLY.
Wrapped in a
second chance
It's official: your old sweater just got a new job. Thanks to our Max & Barkers Wool Takeback Programme, your pre-loved knit now has a second life as the dreamiest Wool Blanket ever.
Made with love right here in New Zealand, thanks for helping us make circualrity feel this good. A new chapter, just as warm as the last.


















