{"title":"Formal Dresses","description":"\u003cstyle\u003e\na {\n    text-decoration: none;\n    color: #464feb;\n}\ntr th, tr td {\n    border: 1px solid #e6e6e6;\n}\ntr th {\n    background-color: #f5f5f5;\n}\n\u003c\/style\u003e\n\u003cdiv\u003eShop Max’s range of formal dresses, including wedding guest dresses, cocktail dresses and occasion dresses designed for special events. Whether you're dressing for a wedding, evening event or formal celebration, our dresses combine timeless style with modern detailing. Discover elegant silhouettes and high-quality fabrics made to help you look polished and feel confident.\u003c\/div\u003e","products":[{"product_id":"gabi-twist-detail-dress-311379vis-golden-paisley","title":"Gabi Twist Detail Dress","description":"\u003cp\u003eTurn heads in the Gabi Twist Detail Dress, crafted from lush satin in an exclusive, hand-drawn paisley print by our in-house designer, Nellie. This sweet midi dress features a v neckline with twist detailing on the bust, and a delicate tie detail on the back which can be adjusted for your desired fit. Perfect for special occasions or your next garden party.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e Twist detail \u003c\/li\u003e\n\u003cli\u003e V neckline \u003c\/li\u003e\n\u003cli\u003e Mid length \u003c\/li\u003e\n\u003cli\u003e Exclusive print \u003c\/li\u003e\n\u003cli\u003e Back tie detail \u003c\/li\u003e\n\u003cul\u003e\n\u003cbr\u003ePart of our 'Best Dressed Guest' collection - our ready-to-wear occasion collection, designed in premium fabrics that will keep its place in your wardrobe - forever.\u003cbr\u003e\u003cul\u003e\n\u003cbr\u003e\u003ca href=\"\/collections\/collections\/best-dressed-guest\" style=\"color: #c89275\"\u003eShop our Best Dressed Guest collection here.\u003c\/a\u003e\u003cbr\u003e\n\u003c\/ul\u003e\n\u003c\/ul\u003e\n\u003c\/ul\u003e","brand":"Max","offers":[{"title":"6","offer_id":42420957610063,"sku":"20965730","price":60.0,"currency_code":"NZD","in_stock":true},{"title":"8","offer_id":42420957642831,"sku":"20965747","price":60.0,"currency_code":"NZD","in_stock":true},{"title":"10","offer_id":42420957675599,"sku":"20965754","price":60.0,"currency_code":"NZD","in_stock":true},{"title":"12","offer_id":42420957708367,"sku":"20965761","price":60.0,"currency_code":"NZD","in_stock":true},{"title":"14","offer_id":42420957741135,"sku":"20965778","price":60.0,"currency_code":"NZD","in_stock":true},{"title":"16","offer_id":42420957773903,"sku":"20965785","price":60.0,"currency_code":"NZD","in_stock":true},{"title":"18","offer_id":42420957806671,"sku":"20965792","price":60.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0603\/0468\/7183\/files\/Workwear25_311379VIS_Golden_Paisley_2.jpg?v=1777841170"},{"product_id":"kennedy-tie-detail-dress-320304pln-emerald","title":"Kennedy Tie Detail Dress","description":"\u003cp\u003eCut from a textured viscose blend, the Kennedy Tie Detail Dress brings a touch of vintage charm to modern dressing. Designed in a rich emerald green hue, it features a softly cupped bust, pleat detailing, and a flattering V neckline. Adjustable straps and a statement back tie allow for a custom fit, with her maxi length offering a fluid, feminine silhouette. A timeless dress with playful edge, it’s perfect for everything from long lunches to special occasions.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e V neckline \u003c\/li\u003e\n\u003cli\u003e Cupped bust \u003c\/li\u003e\n\u003cli\u003e Pleat detailing \u003c\/li\u003e\n\u003cli\u003e Adjustable straps \u003c\/li\u003e\n\u003cli\u003e Back tie detailing \u003c\/li\u003e\n\u003cli\u003e Maxi length \u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Max","offers":[{"title":"6","offer_id":43733784330319,"sku":"2062974675316","price":120.0,"currency_code":"NZD","in_stock":false},{"title":"8","offer_id":43733784363087,"sku":"2062974675323","price":120.0,"currency_code":"NZD","in_stock":true},{"title":"10","offer_id":43733784395855,"sku":"2062974675330","price":120.0,"currency_code":"NZD","in_stock":true},{"title":"12","offer_id":43733784428623,"sku":"2062974675347","price":120.0,"currency_code":"NZD","in_stock":true},{"title":"14","offer_id":43733784461391,"sku":"2062974675354","price":120.0,"currency_code":"NZD","in_stock":true},{"title":"16","offer_id":43733784494159,"sku":"2062974675361","price":120.0,"currency_code":"NZD","in_stock":true},{"title":"18","offer_id":43733784526927,"sku":"2062974675378","price":120.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0603\/0468\/7183\/files\/SS25-320304PLN_Emerald-2.jpg?v=1770583467"},{"product_id":"eliza-midi-dress-320276tul-liberty-archive-tulips","title":"Eliza Midi Dress","description":"\u003cp\u003eThe Eliza Dress is made from pure cotton in Archive Tulips, a Liberty Prints floral exclusive to Max, featuring soft tones of blue, green, and white. Designed with a scooped neckline, adjustable sleeves, and soft pleat and panel detailing through the bodice, it’s finished with a shirred back for all-day comfort. The flowy midi-length skirt drapes effortlessly, and the lined bodice adds subtle structure. A romantic, easy-to-wear piece that feels refined yet relaxed — made for days that call for understated elegance.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e Midi length \u003c\/li\u003e \n\u003cli\u003e Scooped neckline \u003c\/li\u003e\n\u003cli\u003e Adjustable sleeves \u003c\/li\u003e\n\u003cli\u003e Pleat detailing \u003c\/li\u003e\n\u003cli\u003e Shirred back \u003c\/li\u003e\n\u003cli\u003e Bodice panel detailing \u003c\/li\u003e\n\u003cli\u003e Lined bodice \u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Max","offers":[{"title":"6","offer_id":43746998059087,"sku":"21029110","price":140.0,"currency_code":"NZD","in_stock":true},{"title":"8","offer_id":43746998091855,"sku":"21029127","price":140.0,"currency_code":"NZD","in_stock":false},{"title":"10","offer_id":43746998124623,"sku":"21029134","price":140.0,"currency_code":"NZD","in_stock":true},{"title":"12","offer_id":43746998157391,"sku":"21029141","price":140.0,"currency_code":"NZD","in_stock":true},{"title":"14","offer_id":43746998190159,"sku":"21029158","price":140.0,"currency_code":"NZD","in_stock":true},{"title":"16","offer_id":43746998222927,"sku":"21029165","price":140.0,"currency_code":"NZD","in_stock":true},{"title":"18","offer_id":43746998255695,"sku":"21029172","price":140.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0603\/0468\/7183\/files\/SS25-320276TUL_Liberty_Archive_Tulips-1.jpg?v=1769418132"},{"product_id":"the-linen-studio-shirred-halter-dress-321857lin-tuscan-ember","title":"The Linen Studio Shirred Halter Dress","description":"\u003cp\u003eThe Linen Studio Shirred Halter Dress is your sun-drenched statement in a French linen blend, washed in a rich Tuscan ember red. Its elegant halter neckline gathers into a softly shirred bodice, with straps that trace down the back for a graceful, open finish. The midi-length skirt drapes with subtle pleat detailing and effortless movement, complete with hidden pockets for ease. Adjustable straps allow the perfect fit, making it a warm-weather favourite that feels as striking as it is effortless.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e Halter neckline \u003c\/li\u003e\n\u003cli\u003e Shirred bodice \u003c\/li\u003e\n\u003cli\u003e Midi length \u003c\/li\u003e\n\u003cli\u003e Pleat detailing \u003c\/li\u003e\n\u003cli\u003e Pockets \u003c\/li\u003e\n\u003cli\u003e Adjustable straps \u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Max","offers":[{"title":"XS","offer_id":43920554164303,"sku":"2062974693495","price":90.0,"currency_code":"NZD","in_stock":true},{"title":"S","offer_id":43920554197071,"sku":"2062974693501","price":90.0,"currency_code":"NZD","in_stock":true},{"title":"M","offer_id":43920554229839,"sku":"2062974693518","price":90.0,"currency_code":"NZD","in_stock":true},{"title":"L","offer_id":43920554262607,"sku":"2062974693525","price":90.0,"currency_code":"NZD","in_stock":true},{"title":"XL","offer_id":43920554295375,"sku":"2062974693532","price":90.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0603\/0468\/7183\/files\/321857LIN_Tuscan_Ember_4702.jpg?v=1764879156"},{"product_id":"noa-frill-sleeve-dress-322003lin-sage-botanical","title":"Noa Frill Sleeve Dress","description":"\u003cp\u003eThe Noa Frill Sleeve Dress is a flowing maxi dress crafted in a linen blend and adorned with a sage botanical floral print, hand drawn by Nellie. Tiered through the skirt with soft frill sleeves and a square neckline, it ties at the back for an adjustable fit. Fully lined and beautifully breezy, it’s made for sunlit days and warm evenings.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e Maxi length \u003c\/li\u003e\n\u003cli\u003e Tiered dress \u003c\/li\u003e\n\u003cli\u003e Frill sleeves \u003c\/li\u003e\n\u003cli\u003e Square neckline \u003c\/li\u003e\n\u003cli\u003e Tie back detail \u003c\/li\u003e\n\u003cli\u003e Lined \u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Max","offers":[{"title":"6","offer_id":43945957425231,"sku":"2062974679802","price":100.0,"currency_code":"NZD","in_stock":false},{"title":"8","offer_id":43945957457999,"sku":"2062974679819","price":100.0,"currency_code":"NZD","in_stock":false},{"title":"10","offer_id":43945957490767,"sku":"2062974679826","price":100.0,"currency_code":"NZD","in_stock":true},{"title":"12","offer_id":43945957523535,"sku":"2062974679833","price":100.0,"currency_code":"NZD","in_stock":true},{"title":"14","offer_id":43945957556303,"sku":"2062974679840","price":100.0,"currency_code":"NZD","in_stock":true},{"title":"16","offer_id":43945957589071,"sku":"2062974679857","price":100.0,"currency_code":"NZD","in_stock":true},{"title":"18","offer_id":43945957621839,"sku":"2062974679864","price":100.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0603\/0468\/7183\/files\/322003LIN_Sage_Botanical_5400.jpg?v=1765749704"},{"product_id":"rose-shirred-back-dress-323093orc-black","title":"Rose Shirred Back Dress","description":"\u003cp\u003eThe Rose Shirred Back Dress is an elegant piece, crafted from crisp organic cotton poplin in classic black hue. Designed with a beautifully fitted, boned bodice and a flattering V-shape meeting the skirt, offering structure through the top before flowing into a floaty, pleated midi skirt. A shirred back ensures comfort and ease of fit, while removable, adjustable straps allow for versatile styling. This timeless silhouette is the perfect choice for weddings and special occasions.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e Shirred back \u003c\/li\u003e\n\u003cli\u003e Midi length \u003c\/li\u003e\n\u003cli\u003e Fitted bodice with boning \u003c\/li\u003e\n\u003cli\u003e V-shaped bodice \u003c\/li\u003e\n\u003cli\u003e Removable, adjustable straps \u003c\/li\u003e\n\u003cli\u003e Pleat detailing \u003c\/li\u003e\n\u003cli\u003e Floaty skirt \u003c\/li\u003e\n\u003cli\u003e Pockets \u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Max","offers":[{"title":"6","offer_id":44393169748047,"sku":"2062974694966","price":120.0,"currency_code":"NZD","in_stock":true},{"title":"8","offer_id":44393169780815,"sku":"2062974694973","price":120.0,"currency_code":"NZD","in_stock":true},{"title":"10","offer_id":44393169813583,"sku":"2062974694980","price":120.0,"currency_code":"NZD","in_stock":true},{"title":"12","offer_id":44393169846351,"sku":"2062974694997","price":120.0,"currency_code":"NZD","in_stock":true},{"title":"14","offer_id":44393169879119,"sku":"2062974695000","price":120.0,"currency_code":"NZD","in_stock":true},{"title":"16","offer_id":44393169911887,"sku":"2062974695017","price":120.0,"currency_code":"NZD","in_stock":true},{"title":"18","offer_id":44393169944655,"sku":"2062974695024","price":120.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0603\/0468\/7183\/files\/323093ORC_Black_16388.jpg?v=1769113620"},{"product_id":"elementary-sleeveless-midi-dress-323233vis-black","title":"Elementary Sleeveless Midi Dress","description":"\u003cp\u003eThe Elementary Sleeveless Midi Dress is a refined staple, designed in classic black for timeless wear. Cut to a flattering midi length, it features a clean crew neckline and a softly structured A-line silhouette that skims the body with ease. Thoughtful panel detailing adds shape, while the sleeveless design keeps it effortlessly versatile. Finished with a delicate keyhole back detail, this piece is understated, elegant, and endlessly wearable from day to night.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e Midi length \u003c\/li\u003e\n\u003cli\u003e Crew neckline \u003c\/li\u003e\n\u003cli\u003e Sleeveless \u003c\/li\u003e\n\u003cli\u003e Panel detailing \u003c\/li\u003e\n\u003cli\u003e A-line silhouette \u003c\/li\u003e\n\u003cli\u003e Keyhole back detail \u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Elementary","offers":[{"title":"XS","offer_id":44393185640527,"sku":"2062974700377","price":100.0,"currency_code":"NZD","in_stock":true},{"title":"S","offer_id":44393185673295,"sku":"2062974700384","price":100.0,"currency_code":"NZD","in_stock":true},{"title":"M","offer_id":44393185706063,"sku":"2062974700391","price":100.0,"currency_code":"NZD","in_stock":true},{"title":"L","offer_id":44393185738831,"sku":"2062974700407","price":100.0,"currency_code":"NZD","in_stock":true},{"title":"XL","offer_id":44393185771599,"sku":"2062974700414","price":100.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0603\/0468\/7183\/files\/323233VIS_Black_15836.jpg?v=1769114275"},{"product_id":"the-sheer-layering-dress-324856lyo-black","title":"The Sheer Layering Dress","description":"\u003cp\u003eElevate your evening or event wardrobe with The Sheer Layering Dress. In a timeless black, this piece plays with transparency and texture. Designed with a slimline silhouette, it offers a sleek and intentional profile that elongates the body. While the outer layer is ethereal and light, the dress comes with a slip for seamless coverage and comfort. Featuring short sleeves with elasticated cuffs and frill detailing, adding a touch of romance to the maxi length. \u003c\/p\u003e\n\u003cli\u003e Short sleeves \u003c\/li\u003e\n\u003cli\u003e Elasticated cuffs with frill detail \u003c\/li\u003e\n\u003cli\u003e Crew neckline \u003c\/li\u003e\n\u003cli\u003e Back keyhole closure \u003c\/li\u003e\n\u003cli\u003e Maxi length \u003c\/li\u003e\n\u003cli\u003e Back split vent \u003c\/li\u003e\n\u003cli\u003e Slimline silhouette \u003c\/li\u003e\n\u003cli\u003e Comes with slip \u003c\/li\u003e\n\n\u003cp\u003ePart of our 'Can't Live Without' collection - the foundations of your wardrobe. A curated range of high-quality, timeless staples that have been consciously designed in sustainable fabrics to be cherished forever. \u003c\/p\u003e\n\u003cp\u003e\u003ca href=\"\/collections\/cant-live-without\" style=\"color: #c89275\"\u003eShop our Can't Live Without Collection here\u003c\/a\u003e\u003c\/p\u003e\n","brand":"Max","offers":[{"title":"6","offer_id":44531111067727,"sku":"2062974702180","price":120.0,"currency_code":"NZD","in_stock":true},{"title":"8","offer_id":44531111100495,"sku":"2062974702197","price":120.0,"currency_code":"NZD","in_stock":true},{"title":"10","offer_id":44531111133263,"sku":"2062974702203","price":120.0,"currency_code":"NZD","in_stock":true},{"title":"12","offer_id":44531111166031,"sku":"2062974702210","price":120.0,"currency_code":"NZD","in_stock":true},{"title":"14","offer_id":44531111198799,"sku":"2062974702227","price":120.0,"currency_code":"NZD","in_stock":true},{"title":"16","offer_id":44531111231567,"sku":"2062974702234","price":120.0,"currency_code":"NZD","in_stock":true},{"title":"18","offer_id":44531111264335,"sku":"2062974702241","price":120.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0603\/0468\/7183\/files\/Autumn26-324856LYO_Black_63.jpg?v=1772414256"},{"product_id":"kaitlyn-flared-midi-dress-325309cup-liquid-bronze","title":"Kaitlyn Flared Midi Dress","description":"\u003cp\u003eFluid and soft in its structure, the Kaitlyn Flared Midi Dress is crafted from a silky cupro blend in a warm bronze hue. 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